A Digital Sales Department isn't twelve features bolted onto a website. It's twelve interlocking systems that share one customer record, one inbox, and one source of truth.
Every business has a brand. Most have a logo and call it a brand. We build the system: typography, color, motion, photography direction, voice. Tuned to your category — premium, technical, approachable, conservative — whatever fits the customer you're trying to close.
Included: custom design system, component library covering every page type (hero, listing, trust, FAQ, financing, contact), mobile-first responsive, AAA accessibility.
Your catalog — units, listings, properties, services, policies — lives where your team already lives: a Google Sheet, bound to the platform via Apps Script. Update the Sheet, the site updates. Auto-publish, auto-archive, auto-sort by priority logic you control. Image pipeline handles bulk upload, watermarking, resizing, CDN.
Daily Drive sync. Bulk operations menu inside the Sheet. Your back-office stays simple; your front-end stays current.
Every page captures. Multi-touch forms — financing, demo, quote, callback, trade-in — with smart auto-fill from prior visits. Source attribution (UTM, referrer, page) on every lead, automatically. Throttle gates so a single visitor can't trigger ten emails. Routing rules: round-robin, by-territory, by-product, by-priority — your call.
One unified inbox. CC paths for managers. No lead falls through.
Custom database for leads, contacts, accounts. Full activity timeline per lead — page views, form fills, opens, clicks, calls, texts. Pipeline stages, won/lost amounts, consent tracking. 360° view of every prospect, including marketplace inquiries.
Reporting: conversion rate by source, by rep, by product, by week. Real numbers, not vibes.
Branded transactional email. Multi-step nurture sequences with conditional branching. Inbound listener: replies route back into the lead's record automatically. Approval workflow for outbound campaigns. Search across every email ever sent or received.
95%+ deliverability via dedicated SMTP infrastructure. Tested before launch with mail-tester.com (target score 9+/10).
Two-way texting from the same shared inbox as email. Compliance-aware: opt-in capture, opt-out honored, quiet hours respected. Templated quick-replies for common scenarios. Optional integration with your existing phone/text provider (Kenect, Twilio, etc.).
Logged-in account area: saved searches, favorites, application status, documents. Secure document exchange (signed agreements, financing approvals, ID verification). Order/listing history. Single sign-on with Google, Apple, or Microsoft.
For sellers and partners: their own dashboard with their listings, leads, performance.
Automated feeds to every relevant marketplace in your vertical (we map them in discovery). Encrypted, scheduled, monitored. Failed pushes alert you, not the marketplace. Inquiries from marketplaces flow back into the same unified inbox. Quality control: never publish a listing that's missing required fields.
Priority listing tiers (revenue layer if you have a marketplace component). Financing or quote calculator tuned to your category. "Test drive / demo / callback" modal site-wide. Trust elements: reviews, certifications, guarantees, team. FAQ that addresses real objections — not filler.
AI-generated catalog descriptions in your voice, your standards, your brand. Sales-intelligence assistant for your team: "show me every lead that's gone cold in 14+ days from California." Conversational chat for visitors that converts, doesn't deflect.
Hard cost controls. Budgets per day, per feature, per user. No surprise AI bills.
Progressive Web App: your team installs the dashboard on their phones. Offline-capable for in-the-field use. Push notifications for new leads, inbound messages, hot signals. Zero app-store gatekeeping.
Managed hosting on enterprise-grade cloud. Cloudflare CDN, WAF, DDoS protection. Daily backups, point-in-time recovery. Staging environment that mirrors production. Monitoring, uptime alerts, security patching, weekly diagnostics.